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November 2017

Home2017November

Marketing
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Everyone loves to look their very best and no service helps to achieve the perfect look better than a hair salon does. The only problem that salons sometimes face is that they are considered a premium service, so the costs are eliminated from a budget if times for a customer get tight. Is there a way a hair salon can market their services to new clientele so that they can have a consistent level of income streaming through the door? For many hair salons, the end results are what provide the best marketing tools of all. When people know they look good, then their confidence levels soar and they’re able to do great things! If you help others accomplish their goals because you’re making their hair

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Marketing, Business Tips
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This guide takes you on a journey, from the definition of marketing right throgh to listing some tried and tested salon marketing campaigns. The benefits of salon software to your marketing capabilities as a salon cannot be underestimated. Investing in salon software gives hair and beauty salons the power to target marketing messages, review the effectiveness of campaigns and harness cost-effective ways of communication such as text messaging. This troubleshooter guide, produced by Invoay software, answers the following salon marketing questions: Why is marketing important? Who should I contact? How should I contact them? What are my obligations under Data Protection? Which marketing campaigns will work for me? What are the common pitfalls? Many thanks to our team of contributors who have made these guides possible; from industry

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Marketing, Business Tips
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Within the India a recent survey has found that 95% of the population now owns a smartphone, with an astonishing 55% looking at their phone within 15minutes of waking up in the morning. Looking more in-depth, 90% look at a text message within 90seconds of receiving them. Today, more often than not, we see clients using their smartphones at every opportunity, whilst in the salon and out and about, especially whilst using transport links. This is a prime opportunity for business to target their clients with text marketing, to increase noticeability and increase client retention. Here we look at into text marketing as a whole and how it can help engage and entice customers, resulting in increased revenue which in turn can benefit the business as

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