How to Choose an ERP software for Managing a Salon & Spa Chain
Running a standalone salon or spa is a quite tedious and time-consuming task and managing multiple locations of a large salon or spa chain becomes even more difficult. The most prominent challenge salon or spa owners face while running a chain salon or spa is monitoring the business of each centre. Since it is not possible to be present at all the centre to control the operations, you should make use of a robust salon and spa ERP software to manage your salon or spa chain.
A hybrid salon and spa ERP software provide end to end management of all the centres and allow you to control the operations from head office. In this article, we will help you to understand how you can manage your salon or spa chain with the help of a salon and spa ERP software and the top features business benefits to look at while choosing one for your salon or spa business.
Salon or Spa Business Management Features to Look for in a Salon and Spa ERP Software
Although managing a salon and spa chain is a problematic affair, you can do it just right by employing the right salon and spa ERP software. Once you have the right technology in place, it will help you to manage your salon or spa chain seamlessly.
1. Detailed and Multi-level Reporting
If you are running a large chain salon or spa, one of your main worries will be how to have tight control over all your salon or spa operations even when you are not present at your salon or spa centre. Employing the right salon and spa ERP software will ensure that you have real-time reports of all the activities of your salon or spa. These reports include the number of bills generated, the discounts offered, the footfall in each of your centres, the stock available and the consumed each day, the performance of each staff and such other related information.
You will also be able to have a detailed and comparative analysis across all the centres. With these analytical reports, you will be able to judge how the different items are performing in the various locations and make appropriate changes in your service menu to boost your sales.
2. Strong Stock and Inventory Management
Apart from the cash counter, another section which is notoriously known to drain the salon and spa is increasing expenses of the stock and inventory. If you do not keep tight control over your stock and inventory, you are likely to incur huge costs from the generation of waste, theft and pilferage. Keeping track of the stock consumed daily of each outlet becomes tedious if you collect the reports manually from each outlet. An integrated salon and spa ERP software gives you the consumption report and the stock requirement of each outlet.
- This salon and spa ERP software will update you on real-time reports of the stock available, the reports at the beginning and the end of the day about the stock used and the stock available.
- You can check the variance between the actual stock that should be consumed during the day and the physical stock that is available at the end of the day.
- The variance report will help you to keep a check if any misappropriations are happening in the inventory section.
- If you are having a store from where all the material get circulated to the various centres, then the stock status of the multiple outlets will be shown in the central back office, from where you can keep a track to see if the circulation is happening accurately.
- You can also set real-time alerts for whenever an item reaches its reorder level. This will also ensure that you’re centre never runs out of stock or an item is ordered which is already available in stock.
3. Centralized Marketing Control
Salon or spa collects data every day, yet they are not able to make proper use of the tis vital information. An integrated salon and spa ERP software provides a central customer database that can be used by all the centres of a salon or spa chain. For instance, a client who has taken service at a salon in one city or locality need not provide his or her contact details if he or she visits the same brand location of the chain in another city or locality. The entire customer service history, preferences and contact details are saved in the central back office and can be used to run targeted marketing campaigns.
Running targeted marketing campaigns is something that salon or spa chains have been struggling with for a long time. Since the client demography differs for different outlets, the marketing campaigns need to be devised to suit the customers of that region or locality. With the help of a salon and spa ERP software, you can create centre level marketing offers and run custom campaigns. For an instance, if the sales of a centre are going down, you can generate a special offer specifically for that centre.
Also, an integrated ERP software lets you run targeted SMS and email campaigns based on the client service, visit history and behaviour. Targeted efforts help you get a better ROI on your marketing efforts as well.
4. Assigning User Roles and Permission
No matter how much you try to control and manage your operations all by yourself, the fact remains that you cannot run a salon or spa enterprise all by yourself. You will need to instate staff for different roles and designate them with specific responsibilities.
However, this does not mean that you should depend solely on the salon or spa managers of each centre. With the help of a salon and spa ERP software, you can very much monitor the operations of each centre with the help of real-time and detailed reporting. A smart salon and spa ERP software allows you to create user roles and permissions designate responsibilities to the user.
This also helps create a sense of accountability in the staff who has been assigned the task. These user roles let you designate the jobs and gives you a bird’s eye view of the entire salon and spa operations.
5. Detailed Reporting and Insights
The salon and spa ERP software should be equipped with smart analytics that gives detailed reports and insights about your salon or spa business. Integrated with the Billing POS, the salon and spa ERP software generates reports that give you detailed insights about your most selling and least selling items.
If you have a smart client feedback management, you can take service-specific feedback from the client. Salon Billing POS records the performance of each individual service or product and gives you performance reports. Also, you can view the service cost of each service in the menu and identify which items are high-profit items and which are the ones which are costing you more money
Some of the best salons go out of business because they don’t pay much attention to the menu. It is important to regularly analyse and update the menu as per the client demands, while still ensuring that the menu is high on profit, and a smart salon and spa ERP software would help you do that and more.
Making a salon or spa chain is indeed a daunting task. There are various ways through which you can lose money, and your business can encounter failure. Hence, look for salon and spa ERP software that comes in-built with all the features mentioned above for smooth salon and spa management. Make sure that you keep the above-mentioned points in mind while choosing a salon and spa ERP management software for your salon or spa!
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